A few months back I found myself wishing I could find a lip balm that was both moisturizing and lip plumping, which seemed unlikely at best. But then I discovered Buxom Power-full Plump Lip Balm. This deeply hydrating lip plumper also comes in a variety of pretty shades, making it a major 3-in-1 must have. It has become my go-to daily lip color (I have it in Dolly Fever), and I get complimented on it frequently.

This lip balm plumps lips in a subtle – and non-painful – way, helping to fill in fine lines without creating an over-the-top bee stung look. It’s very moisturizing and has surprising staying power.

The balm comes in four shades (sheer pink, mauve, nude and coral) and provides a nice wash of color as it plumps and softens. If you’re looking for a product that will provide a little extra oomph without much extra effort, I can’t recommend this one highly enough.